Waynes is Sweden’s first café chain. We were founded in 1994 by four friends: Anders, Lena, Marika, and Margareta. They drew inspiration from the U.S., where they had experienced a new, burgeoning coffee shop culture. At the same time, here in Sweden, people were starting to grow tired of brewed coffee and princess cake. Sweden was ready for something new: cafés with a homey feel, Italian coffee drinks, U.S.-inspired pastries, and all rooted in the Swedish tradition of fika.

The first café opened on Kungsgatan in Stockholm and was named Wayne’s Coffee, after Margareta’s husband. There were lines from day one. Celebrities were there, members of the royal family were in attendance, and it was here, at Wayne’s Coffee, that the Nordic region’s first latte was served. Soon, a second Wayne’s opened on Götgatan in Stockholm. Today, 27 years later, there are nearly 150 Wayne’s locations in 8 countries.

Waynes has been operated on a franchise basis since 1997, and the chain continues to grow alongside all of these local franchisees. In 2017, we were named Sweden’s best franchise chain.

We want to offer our guests a sustainable coffee experience, with a focus on flavor, personal interactions, and inspiring gathering places. We always serve organic coffee, well-prepared food, and freshly baked goods.